Tag: WPN Chameleon
The advertising push follows the hire of agency WPNC and involves a call to action via Facebook videos and TV advertising.
Agency WPN Chameleon has been hired by London’s Air Ambulance Charity to highlight the service’s life saving work and appeal for donations.
A group of children from a village in Ghana helped produce and star in an online campaign from Plan International UK to boost donations.
WPN Chameleon has teamed up with local digital agencies in France and Austria as it looks to support charities globally.
The split test saw the animal charity compare WPN’s Chameleon’s goDonate against its existing platform.
Awareness-raising video reinforces theme of ‘keeping families together’ when a child ends their cancer treatment and can head home.
Community volunteering group launches digital giving to help fund increase in number of supported causes, bigger events, and increasingly digitally-native donor demographic.