Diversity pledges launch IoF’s New Year resolutions campaign

The fundraising body has committed itself to improving diversity as it looks to become a chartered body in 2020.

Joe Lepper | 8th Jan 20
multiple hands crossed together representing diversity logo

The Institute of Fundraising has launched a New Year resolution themed social media campaign with its own commitment to improve diversity in the charity sector.

Those involved in fundraising are being urged to take to social media using the #Fundraisingresolution hashtag to let the sector know what their resolutions for 2020 are.

The sector’s resolutions on how to improve fundraising will be shared by the IoF via its social media channels this week.

To kickstart the call for online pledges IoF chief executive Peter Lewis has published a blog post on the organisation’s website offering a commitment to ensuring the fundraising sector is “more equal, more diverse and more inclusive”.

“The lack of diversity in the profession is a systemic weakness that is acting as a severe brake on our ability to raise funds,” said Lewis.

“We are currently missing out on a huge range of talent that can help us think and fundraise better.”

The IoF is to publish a recruitment toolkit in Spring which aims to give charities “more granuality as to how you can recruit more diverse team”, Lewis said.

Chartered status

In addition the IoF is aiming to become a chartered body later this year.

Lewis added: “We will also continue our work on tackling the climate emergency, and will need your input and engagement to make a real impact.”