Digital charity box raises £1m for children’s hospital

The money has been raised from seven years worth of small donations from customers using the Pennies service.

Joe Lepper | 31st Dec 18

Digital fundraising service Pennies has announced it has raised £1m through small donations for the Great Ormond Street Hospital (GOSH) Children’s Charity.

Pennies refers to itself as a digital charity box and allows customers to top up or round up card purchases to donate to charity.

The money has been raised over the last seven years through donations from customers at The Entertainer, online at Hawkin’s Bazaar and at ASK Italian restaurant across the UK.

“We’re delighted that Great Ormond Street Hospital Children’s Charity are one of the first charities to receive £1million through the Pennies, the digital charity box,” said Pennies Chief Executive Officer Alison Hutchinson.

“This remarkable milestone was made possible thanks to the retailers who have partnered with Pennies to support GOSH Charity, and of course to the customers across the country who’ve generously donated their digital small change in their millions since 2011.

“It’s a pleasure to support the GOSH’s wonderful work, and we look forward to helping raise many more vital funds through the digital charity box in the years to come.”


Money will help fund research and building work

Money raised will help fund research, medical equipment and hospital refurbishment and building work. This includes providing accommodation for parents of young patients.

Amit Aggarwal, Director of Corporate Partnerships at GOSH Children’s Charity added: “We’re immensely proud of our partnership with Pennies and would like to say a big thank you to everyone at Pennies and each and every customer who has helped contribute towards this incredible milestone.

“Your donations have shown that pennies really do add up and this fantastic £1million donation will make a huge difference to the seriously ill children who are treated at Great Ormond Street Hospital.”