Video blog website for long-term health conditions to launch

A crowdfunding campaign has began for a new video blogging platform to coincide with World Parkinson’s Day

Chloe Green | 11th Apr 18
Parkinson's UK video blog website Emma Lawson. (Image: Parkinson's UK)

A vlogger for Parkinson’s UK is crowdfunding to build a new video blog platform for those with long-term health conditions to find support and share their experiences.

34 year old Emma Lawton, who was diagnosed with Parkinson’s aged 29, has been video blogging  – or vlogging – on YouTube about her life with the condition every day since Parkinson’s Awareness Week in April 2017.

Hoping to raise greater awareness of Parkinson’s and its complexities, Emma has documented the highs and lows of her year, including everything from appearing onstage with Microsoft CEO Satya Nadella to being sent for tests for Motor Neurone Disease after a disc slipped in her neck.

Her YouTube channel PD365 has received over 87,000 views and also features interviews with other people with Parkinson’s and experts in all elements of the condition, from sleep doctors to assistive technology designers.

Lawton is looking to raise £2,500 to build a new vlogging website, which will be a peer-led support platform to help those with health conditions find answers through video blogs by people living with the same challenges.

Starting with Parkinson’s, www.pd.threesixfives.com will be a hub of knowledge and sharing which can then be replicated for other health conditions.

To fund the development of the website Emma has set up a crowdfunding campaign to coincide with World Parkinson’s Day today and hopes, funding permitting, to launch later this year.

Emma, who has also come on-board as the Devices and Apps Strategist at the Parkinson’s UK, said:

“I’m a big advocate for technology and social media, they’re vital tools in helping people with long-term health conditions live fulfilling lives. I want the website to be really intuitive so that users can find the answers to their questions or concerns almost as easily as if they were chatting to a knowledgeable friend.”

“I noticed that people with Parkinson’s were finding the vlogs and interviews useful, and in some cases, life-changing. I realised there is a space for real life stories that people could dip into for information and that I had the foundation, PD365, to create something. It really made me see that authentic stories and a safe place to share them was key to coming to terms with a life-changing diagnosis.”

Go to the JustGiving page to find out more information and to help fund the project.