Comic Relief app puts a value on profanity
Innovative digital Swear Jar app app identifies and tallies up the use of swear words to raise money
Comic Relief has rolled out an innovative digital Swear Jar app that app identifies and tallies up the use of swear words and donates to the charity every time.
The voice recognition mobile app was launched with the help of a host of celebrities including Renee Zellweger, Catherine Tate and Colin Firth.
The app uses Google’s latest technology to recognise when a person or group swears. To find out, the user simply donates to Comic Relief through the app and is given a session in which it will tally the profanity of the group and publish it to the ‘wall of shame’ to compare against other users.
The app, which is only open to people aged 18 or over, will remain valid until 7th April. A total of 42 swear words are noted in the app.