Tech central to Comic Relief’s ‘refreshed’ grants strategy » Charity Digital News

Tech central to Comic Relief’s ‘refreshed’ grants strategy

One of the world’s biggest fundraising campaigners is introducing a new grants strategy with streamlined processes, and a plan to use tech to help drive positive social change.

Comic Relief, which runs Red Nose Day and Sport Relief and has raised more than £1bn over the last 30 years, is looking to provide services having noted what it describes aslife-changing digital innovations, unprecedented mass movement of people, rapid urbanisation and the introduction of the universal Sustainable Development Goals”.

It also acknowledges the “extreme poverty and deprivation remain a devastating reality for millions of people around the world” and ongoing threat from diseases such as malaria and HIV. UK-focused concerns include a range of mental health issues, lack of opportunities for young people, dementia and ageing.


Streamlined processes

Part of its new strategy includes a streamlined application process, making it easier for organisation to apply for funding “whilst ensuring that all grants remain subject to rigorous scrutiny to ensure that donations are used in the most effective way possible”.

“These new processes will ensure that funding reaches the people who need it most even more rapidly and also that smaller organisations who apply are able to be better supported,” Comic Relief said in a statement.

Comic Relief will also continue in its pioneering role of funding programmes that support ‘Tech for Good’ and ‘Sport for Change’.

“Comic Relief understands how important digital technology is in modern life, and recognises its potential to address some of the biggest solutions and challenges out there.

“Targeted funding aims to make the best use of digital technology to create social change. Projects that harness the power and passion of sport will continue to be funded, helping to bring about positive change in the lives of individuals and communities in the UK and around the world.”


Flexibility, agility

Judith McNeill, Comic Relief grants director, said: “We want to be more flexible, agile and proactive than ever before with this new strategy. Building on our 30 years of experience, we will continue to fund established and new initiatives that drive sustainable change and transform lives both here in the UK and around the world.”

Lenny Henry, trustee and co-founder of Comic Relief, said: “The new Comic Relief grants strategy has been designed in response to the ever changing world around us, so that we can continue to work towards our vision of ‘A Just World, Free from Poverty’ in which everyone is safe, healthy, educated and empowered.”


Comic Relief is now welcoming proposals from organisations under our four programme areas. For full details and to apply, visit

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