Macmillan Cancer Support launches #Sozmum campaign » Charity Digital News

Macmillan Cancer Support launches #Sozmum campaign

Macmillan Cancer Support has launched a new social media campaign to coincide with Mother’s Day on 15th March.

The charity is hoping to tap into people’s conscience and allow them to get things off their chest. It asks people to post a confession of something they haven’t told their mum along with the hashtag #Sozmum.

Those taking part are then asked to text SOZ to 70550 to donate £3 and pay their penance, before nominating their friends to do the same.

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