How to improve your charity’s Google+ posts

Charities are broadening their horizons when it comes to social media. It’s not all about Facebook and Twitter anymore. Google+ is still pretty new to the scene, and a great way to engage with potential donors. Here are some top tips to bear in mind when using Google+:

  1. Choose a snappy title. Make people want to click on it. Emphasise your main point with asterisks.
  2. Describe your post. Provide a little bit of text to tease the reader, making them want to read the post even more.
  3. Ask questions. Challenge your reader. Start a conversation and get people involved. If people comment on the post, reply.
  4. Include a picture. Images are a great way to get people to click and read your post.
  5. Use hashtags. But don’t overdo it. Seek out networks which will be interested in your post such as #nptech.

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