Wildfowl and Wetland Trust selects thankQ CRM » Charity Digital News

Wildfowl and Wetland Trust selects thankQ CRM

WWT has gained a 360 degree view of supporter activity

WWT has gained a 360 degree view of supporter activity

Leading conservation charity, The Wildfowl and Wetlands Trust (WWT) has chosen thankQ CRM software, it has been reported.

thankQ is able to manage WWT’s many supporter groups on a single database as well as integrate into WWT’s existing systems, such as email tool MailChimp and online donation site JustGiving.

Ray Clark, WWT Head of Regular Giving Ray Clark, said: “in implementing thankQ, we will be able to collate a vast amount of data from a really diverse range of channels and sources, to give us a genuine 360o view of supporter activity. Our intention is to translate this wealth of knowledge into actionable insights to drive an ever better experience for our supporters, members and visitors and an assured future for our wetlands and the wildlife they support.”

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