Barnardo’s and BBH provide an original incentive to donate » Charity Digital News

Barnardo’s and BBH provide an original incentive to donate

Barnardo's

Barnardo’s creates innovative campaign to target homelessness

Creative advertising agency Bartel Bogel Hegarty (BBH) has teamed up with children’s charity Barnardo’s to explore the possibilities of 3D printing. They will be designing bespoke snow globes as part of a digital campaign to raise money to target homelessness over Christmas.

The website homeforxmas.org will be accepting online donations until December 21st. One donor will be chosen daily to have a snow globe fashioned of their own home. BBH are collaborating with Streetview and Google Maps to achieve a true representation of the property. Winners can also provide photographs to make the snow globe even more realistic.

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