With the world moving online, and confidence growing in ecommerce, there’s a developing opportunity available for charities to integrate payment systems into their website and encourage regular donations.
Research has found that in 2013 over 70% of adults conducted a payment or transaction online, and while other sectors have been quick to adopt ecommerce, the charity sector is lagging behind. The problem for many charities is that by failing to offer a hassle free, online donation option, they are missing an opportunity to turn one-off donors into long-term supporters that provide regular donations allowing them to budget and plan.
Integrating paperless Direct Debit into a charity’s website is widely regarded as the ‘preferred solution’, allowing charities to both increase levels of regular donations and cut their internal admin costs.
IE Design Consultancy’s white paper will explain paperless Direct Debit, discuss its advantages, including how it can transform a charity’s fundraising strategy whilst also cutting their admin costs.
Download the full white paper below: