Facebook’s recent ‘Donate Now’ call-to-action button was introduced to make it “easier than ever” for charities and non-profit organisations to “connect” with their supporters and encourage them to make contributions. If your charity is thinking of implementing the new tool, here are a few pieces of advice on how to get started.
Teenage Cancer Trust
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The new website was created by the charity’s in-house digital team and designed in collaboration with digital agency, Reading Room.
Charities which do not have a mobile strategy in place or don’t use SMS to fundraise are missing a great opportunity. Check out these infographics from instaGiv which highlight how much money charities should ask donors for and the best months to run a campaign.