The agency will be responsible for creating powerful social-led campaigns to support key initiatives, such as Race for Life, and on-going social brand activity.
Cancer Research UK
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One hundred third sector professionals gathered on Tuesday for our inaugural Charity Digital Insights event, featuring presentations on social media from Cancer Research UK, Rethink, Beating Bowel Cancer and Zoe Amar, followed by some lively networking.
On Monday 28th September we went to the Institute of Fundraising’s Digital Fundraising Conference in London. The event, which involved a host of expert speakers, celebrated the possibilities that digital fundraising has to offer and explored what organisations across the sector have been doing to raise awareness online.
Dr. Nigel Blackburn, director of Cancer Research UK’s CDD, said: “Medidata’s cloud-based platform provides us with the flexibility and scalability we need to accelerate progress across all our trials."
We recently caught up with Cancer Research UK's social media manager to discuss the role of digital in charity sector and take a look at the reasons behind the success of last year's #nomakeupselfie campaign.
Cancer Research UK’s new director of brand, marketing and PR, Anthony Newman, has big plans to overhaul the charity’s brand and marketing strategy to embed a direct response call to its audience via all its future communications.
From 30th January until World Cancer Day on 4th February, Cancer Research will accept contactless card donations via four of its shop windows in Kensington, Guildford, Marylebone and Brighton.
January is upon us which marks the start of Dryathlon, a campaign launched by Cancer Research UK which asks people across the country to give up booze for the month and donate the money they save to charity.
Cancer Research UK is calling on the public to back its first ever crowdfunding campaign to finance life-saving research, as the deadline for donations looms.