National Fundraising Awards 2017 announces shortlist » Charity Digital News

National Fundraising Awards 2017 announces shortlist

A number of charities have been recognised for their excellent use of digital skills in the shortlist for the National Fundraising Awards 2017.

The Best Use of Digital category sees four charities shortlisted, namely Alzheimer’s Research UK for its Running Down Dementia campaignAlzheimer’s Society for enabling increased giving online for the Alzheimer’s Society, British Heart Foundation for its Gift of Hope & Give in Celebration initiative, and Yes2Ventures for its innovative Gardeners Rest Community Society.

This category recognises the best use of digital in a fundraising campaign.

In other categories, Oxfam GB has been shortlisted for its My Oxfam App and the RNLI has been named for it’s opt-in Communications Campaign.

The full shortlist is as follows:

 

Best Business Charity Partnership

For the best relationship between a charity and a business that provides mutual benefit to both parties.

  • Autistica/Deutsche Bank – Deutsche Bank Charity of the Year
  • Birmingham Children’s Hospital Charity/Wesleyan – Magnolia House
  • Macmillan/Npower
  • Place2Be/Bank of America

 

Best Individual Giving Campaign

For the campaign that demonstrates the best use of an individual giving campaign.

  • Crisis – Crisis At Christmas
  • Crisis – Croydon Skylight Appeal
  • The Duke of Edinburgh’s Award – Diamond Challenge
  • Macmillan – Christmas Futures Appeal

 

Best Use of Digital

For the campaign that demonstrates the best use of digital in a fundraising campaign.

  • Alzheimer’s Research UK – Running Down Dementia
  • Alzheimer’s Society – Enabling increased giving online for the Alzheimer’s Society
  • British Heart Foundation – Gift of Hope & Give in Celebration
  • Yes2Ventures – Gardeners Rest Community Society

 

Best Use of Events

For the campaign that demonstrates the best use of event fundraising.

  • Battersea Dogs and Cats Home – The Muddy Dog Challenge
  • Bluebell Wood Children’s Hospice – Soapbox Derby 2016
  • British Heart Foundation – London to Brighton Offroad Bike Ride
  • Guy’s & St Thomas’ Charity – Evelina London Zip

 

Best Legacy or In-Memoriam Campaign

For the campaign that demonstrates innovation linked to success in the use of legacy or in-memoriam fundraising.

  • Barnardo’s – The Barnardo’s Will Scheme
  • Cancer Research UK – The Life Garden
  • Unicef – We are the Generation

 

Most Innovative Fundraising Campaign

For the campaign that demonstrates significant innovation in fundraising.

  • Oxfam GB – My Oxfam App
  • RNLI – Opt-in Communications Campaign
  • War Child – Armistice
  • WWF – The Tiger Experience

 

Best Use of Insight

For the best campaign or strategy where data and insight have delivered a significant impact and driven success. The shortlist for this category is derived from the IoF Insight in Fundraising SIG Awards.

 

Fundraising Charity of the Year – Large

For any charity that, through the use of teamwork, has achieved considerable and recognisable fundraising success.

  • Alzheimer’s Research UK
  • Cats Protection
  • Crisis
  • War Child

 

Fundraising Charity of the Year – Small

For any charity that, through the use of teamwork, has achieved considerable and recognisable fundraising success.

  • Autistica
  • British Hen Welfare Trust
  • Chiltern Open Air Museum
  • Providence Row

 

Most Committed Company to the Sector

For a company that works alongside the sector and has demonstrated a true commitment to improving the fundraising capacities of the charities that it supports.

  • donorfy
  • JustGiving
  • Givergy
  • Legacy Link
  • HOME Fundraising
  • Local Hospice Lottery

 

Best Fundraising Newcomer

For any professional fundraiser who, in the last two years, has shown aptitude, ability and success beyond their experience.

  • Emma Smith – Cats Protection
  • Hayley Browning – Marie Curie
  • Laura Woodhouse – ActionAid
  • Victoria Smith – Birmingham St Mary’s Hospice

 

Best Young Fundraiser

For an individual or group of children who, by their hard work, dedication and example, have made a significant difference to the charity or charities for whom they have volunteered.

  • Bobbi-Jane Potts – North East Hearts with Goals / Bobbi’s Mission
  • Cody McManus – Cody’s Christmas Tox Boy
  • James Goldberg and Friends – Cancer Research UK
  • Mia Thorne – Dreams Come True

 

Best Volunteer Fundraiser

For any individual or group who has made a major contribution to fundraising, over a significant period, for one or more organisations without remuneration.

  • Ben Smith – Kidscape
  • David Hastings – Royal National Lifeboat Institution (Durham Branch)
  • Layla Yarjani and Hortense Decaux – Unicef Next Generation London
  • Lorraine Coleman – Cancer Research UK

Find out more about the nominees here.

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