GivePenny, the digital fundraising platform that encourages donors to give ‘little and often’ by allowing money to be raised from everyday challenges, has added a number of new features to its platform.
The ability to host virtual events and appeals extends the reach of the platform and allows amounts raised to be shown alongside the achievements being measured, such as steps taken, miles run or distance swam.
Changes have also been made to the user experience to make the site’s pages load faster. Charities now have more control over the appearance of their fundraising pages.
“Since our launch at the beginning of the year, we have listened intently to the charities engaging with GivePenny so we could build, test and release new features they want, along with some ideas of our own,” said Lee Clark, founder and CEO of GivePenny.
Over 20 charities are now working with GivePenny, including Autism Together, Jubilee Sailing Trust and the Royal Lifesaving Society UK.
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