AdWords, Google’s advertising service, has become part and parcel of our everyday lives, meaning it’s a great way to push your brand to the front of search engine page results and drive more traffic to your site.
While the dozen or so steps to AdWords success outlined below are clearly about sales rather than donations, the same principles of success apply to the charity sector too and should help you boost your online activities.
A new report published by the House of Lords Select Committee on Charities has outlined the role digital technology can play in the future success of charities
New report make number of recommendations while praising work of charities
Half of charities surveyed said they do not have a digital strategy and only 9% said they have been through digital transformation and embedded it
Over 2.8 billion people use social media, but who’s using what on which social platforms?