With entire films now being captured on smart phones and the cost of more sophisticated equipment coming down dramatically in recent years, hard-hitting video campaigns are no longer the preserve of the third sector elite.
This infographic from explainify highlights the top five reasons you should look into realising your own small screen dream as part of your next campaign.
Figures prompt calls for charities to ensure they use all methods possible to protect online transactions and customer data
Via regular meetings the network will aim to boost digital skills and social media usage
Spending via contactless payment cards rises rapidly
Payments provider sees double-digit growth in contributions and an increase in mobile giving