Digital marketing is evolving by the day and there’s no way for charities to be exactly sure how things will change this year, but it’s useful to have an idea of the changes you can expect.
With the rise of mobile payments and intelligent ads, it’s time to think about how your marketing activities will adjust to keep up.
This infographic from WSI gives you the lowdown on digital marketing for 2016.
Figures prompt calls for charities to ensure they use all methods possible to protect online transactions and customer data
Spending via contactless payment cards rises rapidly
Payments provider sees double-digit growth in contributions and an increase in mobile giving
Zoe Amar discusses how charities can get to grips with social media in just 30 minutes a day