Baby-focused charity Tommy’s has launched #misCOURAGE, a nationwide campaign on Facebook and Twitter to encourage mums, dads, family, friends and all those who have experienced miscarriage, directly or indirectly, to speak up, share their experiences, show their support and tell their stories of losing a pregnancy.
Supporting the campaign are the writer Viv Groskop, who has written compellingly about her own experience, and broadcaster Lisa Francesca Nand whose recent documentary First Heartbeat tells the story of her own experiences of miscarriage.
A shared experience
To encourage people to share their #misCOURAGE stories, the charity recorded Rosie’s experience:
Before the launch of the campaign, the charity conducted a survey on its Facebook page to gain an insight into the experiences of women going through the pain of miscarriage.
The poll of more than 6,000 women revealed:
- 70% of women said that they felt guilty about miscarriage
- 79% said they felt like a failure after losing a pregnancy
- Two thirds of women said they found it hard to talk about their miscarriage
- 85% said that they didn’t think people understood what they had gone through
- 67% felt that they couldn’t talk to their best friend
- 35% didn’t feel like they could talk to the father about their experience.
The push for testing
Currently, women in the UK have to endure three consecutive miscarriages before their case is fully investigated.
Tommy’s CEO, Jane Brewin, says: “It is not acceptable for a couple to go through this much suffering and uncertainty.
“We would like to see an immediate reduction to two and ultimately our aim is that every miscarriage is taken seriously and thoroughly investigated.”
In order to undertake crucial medical research into miscarriage and reduce its prevalence, Tommy’s is opening the UK’s first national Miscarriage Research Centre in collaboration with Imperial College London and Warwick University in April 2016.
Médecins Sans Frontières (MSF) has rolled out a new UK website with the aid of the Torchbox agency
Samaritans campaign aims to turn Blue Monday into #BrewMonday
The Prince's Trust backs scheme to ensure more people have basic IT skills
Clothes Aid has turned to animation to promote the benefits of recycling clothing.