Silent auctions are a tried and true way of raising money for charity at gala events, it’s a non-disruptive and efficient way to enhance your fundraising efforts. However, could your event’s silent auctions be raising more money using a tech solution?
Bidding technology has streamlined the way silent auctions work by allowing guests to take part using their handheld devices. It also introduces a fun competitive element as bidders can see who’s outbidding who in real time.
The right product will enable your charity to reach a wider audience, give you greater ROI on your event and increase awareness of your charity in a user-friendly way.
Silent auction technology platform, iBid, has helped raise over £25m for charity for more than 1,000 charities worldwide, including Mark Watson’s 27 hours comedy marathon event at Comic Relief. Most recently it helped CLIC Sargent raise £650,000 at their Windsor Races event.
iBid’s most recent product, iBid Mobile, works a bit like an app but without the hassle of having to download it. Guests simply insert a URL into their mobile, tablet or PC web browsers, and it responds to whatever screen size it is opened on.
Guests can then use their smartphones or any other device to easily browse the lots, place bids, rebids, and monitor the bidding activity among their fellow bidders. This is possible from the comfort of the donor’s own home or at the event.
The platform is adaptable to any device, making guests more likely to engage in the auction both during the event and in the run up before it.
Freedom from Torture, who used the iBid Mobile product for a fundraising event, said:
“iBid did a great job creating an iBid Mobile site for our literary event last year, helping us to exceed our fundraising target by over £10k! It was the first time we’ve ever tried an online auction setup so we were a bit anxious about it at first, but iBid really looked after us and made the whole process very easy. I can definitely recommend using them for your auction and look forward to working with them again for future events.”
To find out more about iBid’s technology and how it could help your charity, visit their website here.
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