The campaign asks people to donate their social media accounts as a way to “amplify voices of aid workers and crisis survivors around the world”. Launched by the U.N Office for the Coordination of Humanitarian Affairs, it is part of the lead up to World Humanitarian Day on 19th August.
The 18-year-old’s Twitter account, which has 7.52million followers, was given to Thair Orfahli, who tweeted about his escape from Syria. Other celebrities to have donated their feed includes Leona Lewis and Shay Mitchell.
Stephen O’Brien, UN humanitarian chief, said: : “We’re calling on the young and digitally-connected to help us push out these compelling stories and give a voice to the voiceless.
“Young people often ask me what they can do to help and I believe we have a shared responsibility to raise awareness and help to inspire humanity on these global issues.”
Websites turn attention to work of charity for a day
Charities working with the TheLADbible to launch UOKM8? – a three-month campaign to raise awareness of and collect data about male mental health issues
New campaign launches to increase the digital expertise of charity trustee boards
Charity calls on celebrity patrons to raise awareness of its message