In a move to help charities of all sizes maximise online fundraising, Virgin Money Giving, the not-for-profit online fundraising service from Virgin Money, is making five key promises to its charity partners.
The promises are designed to not only help charities to raise as much money as possible, but also to address some of the fears and challenges they face when it comes to online fundraising.
Virgin Money Giving’s five promises are:
- To help charities make their fundraising go further. It will do this by not taking a penny in profit, passing on Gift Aid in full and making sure charities receive donations within a week.
- To make online fundraising easier. It will provide tools that even the most computer-phobic can use.
- To help charities develop their skills by offering free, interactive training, both face-to-face and over the phone, to make sure charities are able to benefit fully from online fundraising.
- To keep charities money safe. Being part of Virgin Money means Virgin Money Giving’s security and systems meet approved banking standards.
- To have a dedicated help desk . It is passionate about good service so if charities need support, advice or even ideas, they can just pick up the phone and speak to the helpdesk team.
Jo Barnett, Executive Director at Virgin Money Giving, said: “Our website is simple and user friendly but many charities just want extra support to make the most of digital channels. Our team has designed a series of interactive bite size training sessions, accessible from a desk, which will give our charity partners new skills and knowledge that they can put into practice straightaway. When we entered the market we committed to bringing online fundraising to charities of all sizes and by making these five promises, I’m delighted that we are delivering on that commitment.’’
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