Save the Rhino International, the charity dedicated to supporting endangered rhinos in Africa and Asia, has invited Twogether to handle a marketing campaign which will target existing donors while raising awareness among prospective supporters and the general public.
Twogether, an independent creative agency specialising in channel marketing, lead generation and marketing communications, will develop a national consumer campaign in the coming months. The agency is also creating a video trailer which will be used online to create additional awareness of Save the Rhino’s activities.
Save the Rhino’s Communications Manager, Katherine Ellis said: “We are often approached by agencies but we were so impressed with the quality of Twogether’s strategic and creative thinking that we invited them to work with us on this important campaign. Our mutual interest in the rhino made Twogether a particularly relevant choice of agency – and we are delighted to have them aboard.”
Agency Managing Director Kirsty Gilchrist added: “We approached Save the Rhino because we sensed a real connection – but we were not expecting to be formally asked to handle such a significant campaign. We will make sure we do a fantastic job to widen the donor base and raise awareness of Save the Rhino’s vitally important work protecting rhinos all over the world.”
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