On Thursday 21st May we headed up the BT Tower to attend the Tech4Good Awards networking event, which gave finalists the chance to meet the judges, journalists, businesses, bloggers, past finalists and others with an interest in Tech4Good.
The introduction by BT Infinity Lab’s Will Pryke and AbilityNet’s Malk Walker was followed by a spot of speed networking, during which we met some very interesting people with technology for good at the top on their agendas. YouthNet, St Giles’ Trust, Plus Guidance and Young Pioneers were just a few of the organisations we managed to speak to on the day.
Four of the judges then shared some top advice on how to win the People’s award, for which voting opens on Monday 1st June. Every year Tech4Good hands out an 8th Award – the People’s Award, voted for by you, the general public.
Previous winner U Can Do IT’s Patricia Webb had some top tips for organisations; she advised looking at your stakeholders and engaging these groups online. Think about what you do, what you offer the world and tailor your tweets to demonstrate this. U Can Do IT published one video a week for a month, looking at the optimum times to post online and was relentless in its approach.
Sam Gillett of Media Trust discussed the tools it offers to help charities tell their stories, including media matching, a community newswire and a number of training events.
Our very own Katy Menczer had some helpful advice for charities sending out press releases so your story doesn’t get lost amongst the noise. Make it personal, she said, and focus on the story, not statistics. Include a quote, don’t repeat yourself and make sure someone is available to interview. Keep it to one page, include images and paste it into the body of the email. Exercise caution with follow-up emails, she advised.
The finalists for Tech4Good Awards 2015 have since been announced; you can find all 27 finalists on our Finalists 2015 page, including everything you need to know about what they do. Watch their videos, visit their website and find their unique hashtag, before voting for this year’s People’s Award opens on the 1st June.
You can vote for any of our 27 finalists on the Tech4Good website, or follow Tech4Good Awards on Twitter and tweet your chosen finalists unique hashtag.
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