The CRM platform eTapestry has enjoyed enthusiastic uptake from smaller not-for-profits, according to makers Blackbaud.
The platform, which has been specifically designed with smaller outfits in mind, helps not-for-profit organisations to boost their fundraising and supporter engagement and includes features for online donations and payment processing, built-in-reporting, contact management, integrated email and event registration. Organisations can allow as many users as they like to access the data, whilst maintenance, updates and backups are managed securely by Blackbuad.
New clients include Ripple Africa, which works to improve local education, healthcare and the environment in Malawi, as well as Solace Women’s Aid, Northwood African Education Foundation, Ark Cancer Care and VisionFund International.
“As we seek to grow our organisation and do more work helping in Africa, it became clear that we needed a CRM system to manage our fundraising more effectively than we had been,” said Charlie Knight, the UK General Manager of Ripple Africa. “eTapestry fit our requirements perfectly – it is easy to use and allowed us to get started straight away with capturing online donations, something we are seeing much more of among our supporters and therefore very important to us.”
“We know that most smaller not-for-profits don’t have a dedicated IT team, so eTapestry is a CRM system that gets fundraisers up-and-running quickly and with no hassle,” added Elliot Gowans, Blackbaud Europe’s General Manager. “Smaller charities need effective CRM just as much as larger organisations do and we are delighted that eTapestry is proving to be such a popular platform in the UK, helping not-for-profits to raise more money and achieve their missions.”
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