United Bible Societies, the biggest distributer and translator of the Bible in the world, has chosen Positive to develop its new website following a competitive multi-agency pitch.
The aim of the new website will be to drive and grow engagement globally with the ultimate goal of making the Bible available to everyone in the language and medium of their choice. Positive has just completed a user research phase in multiple regions to understand the requirements of users and churches in a cross section of Christian denominations.
Jane Pleace, Global Communications Manager at United Bible Societies said: “We chose to work with Positive because they have a tried and tested method for developing charity websites which includes a strong focus on user experience. We were looking for an agency that could offer intelligent insights and would be committed to helping us launch a world class global website. ”
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