Top tips for a great donation page » Charity Digital News

Top tips for a great donation page

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Most charities have a donation page, but some do it better than others. Check out these four top tips for creating a great donation page.

  1. Keep it simple. Don’t put off potential donors with long forms to fill in. Making it quick will make people more likely to donate.
  2. Use popups. Don’t bombard your website visitor but place a few popups to ask if they would like to make their donation a regular occurrence.
  3. Make use of images and video. Include pictures and information of the people the donation is directly helping.
  4. Make your page mobile friendly. People access websites through their smartphones more often than a computer these days.

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A graphic advertising eBay for Charity, powered by PayPal Giving Fund. It reads 'Get picked' with a picture of five apples in a row, one red in the middle and two green on each side. Underneath it the tagline reads 'Grow your donations on eBay'.