In a move to understand how digital technology can be used more effectively to encourage reading, the Open University has teamed with Booktrust to launch a new project.
The OU will look at how the charity works to help it develop a strategy that will make the most of new technologies.
Professor Karen Littleton of the OU said: “Technology is an integral part of people’s everyday lives. With increasing numbers of people using smartphones, tablets and eReaders, this is a great opportunity to explore how new digital technologies can enrich Booktrust’s programmes and change even more lives through reading.”
Booktrust’s director of business development,Keith Gilbey, said: “This project is strategically important for Booktrust. Digital technology is transforming the teaching of reading and writing and we want to be at the forefront of that transformation. We are thrilled to be working with experts from The OU.”
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