Diabetes UK has created a new video and Instagram photos to thank its fundraisers, it has been reported. A great example of a charity using new and emerging technology, the video shows one fundraiser’s cycle journey from London to Paris.
Research has shown that images and videos are more likely to be shared on social media sites meaning that the message reaches more people.
Diabetes UK is one of the first charities to jump on board the Vine trend, which allows a user to record a six second video.
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