For the second year running, Blackbaud has been named the winner of the annual CRM Watchlist. The CRM Watchlist gives recognition to technology companies which have had a significant impact on the industry.
Blackbaud, a non-profit software and service provider, beat a number of large firms to the top position. Many large charities use Blackbaud for its multi-channelled, secure platform, such as British Heart Foundation and Breast Cancer Care.
Compiling the list was Paul Greenberg, who says: “This was an incredibly difficult set of choices, but ultimately, the revised numbers ruled. Blackbaud’s impact in the non-profit market is even stronger than it was last year.”
Product Manager of European Markets CRM Blackbaud, Azadi Sheridan, says: “We make it our business to know every last detail about what our customers want in a CRM solution and believe we can deliver that to them, constantly refining and improving Blackbaud CRM in accordance with customer requirements and market forces.”
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